marketing plan
MARKETING, NEGOTIATING & SELLING YOUR HOME - WHAT WE WILL DO FOR YOU
Our @properties Christie’s International Real Estate marketing team will create a thorough, integrated marketing plan to sell your home. Some of the marketing support that you can expect from working with us includes: • Home and market analysis including the current value of your home and negotiation strategies that lead to highest return on your investment • Advice on how to prepare your home for sale to present it in the best light • Integrated marketing plan to give your home the highest visibility and most professional looking support, at no cost to you, including: • Multiple Listing Service visibility, used by realtors throughout the Chicago area • Access to pocket listings • Top Agent Network • Off MLS • @agent app • Email alert, flyers and direct announcements of your new listing to the top agents in Chicago, general brokerage community at large and our consumer database of prospective buyers • Internet support in Chicago Tribune.com/Homes, Realtor.com, atproperties.com and many more • Virtual tour and photo gallery taken by professional photographers • Color property brochures with color photos, floor plan and professional style • For Sale and Open House signs for the exterior of your home, broker & public open houses • Neighborhood, localized marketing tactics and more • Personal responsibility for all showings of your home and will schedule a minimum of a broker open and two open houses. • Managing communication and legal compliance on contracts and disclosures • Negotiation of the best price • Thorough market analysis and ongoing analysis of the market leads to the best pricing strategies, which you can expect from us • Competitive commission rate • Custom signage installed outside of your property • Custom full color brochures created • In-house E-blast to 1200+ agents at @properties Christie’s International Real Estate / other brokers • Weekly reverse prospecting completed • Custom Enouncement sent out to 5,000+ VIP clientele • Chicago Tribune new listing display advertising • Custom full color postcard mailing out to targeted select area residents • Website placement on over 100 local and national sites • Professional broker’s open house • A minimum of two open houses which will be advertised on: atproperties.com, Tribune.com and an ad placed in Tribune paper open house section • Ads in other necessary local & national magazines and newspapers when required • Weekly updates communicated at client’s request
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